Custom Made Nubank

Form and identity in perfect harmony.

Each line of Banco Nu and Alcôve Nu has been carefully designed to reflect and amplify Nubank’s visual identity. More than simply composing the environment, these elements visually translate the essence of the brand, with a design that echoes the iconic “naked” logo and transforms shapes into experiences.

The project goes beyond aesthetics: it provides comfort, sophistication and personality. Created to integrate identity, design and living, Banco Nu and Alcôve Nu are not just waiting spaces, but true points of connection. They are environments that promote well-being and authenticity, capturing the soul of the modern traveler. With noble materials and a refined curatorship, every detail reflects purpose and care. Here, design elevates the ordinary, converting common moments into memorable experiences .

Custom Made Nubank

These two elements stand out as emblematic examples of how a strong brand identity, combined with signature design and operational inclusion, can transform the customer experience. Nubank’s DNA is perceived in every interaction, and this approach aligns perfectly with the proposal of a lounge that offers an immersive, personalized and unforgettable experience.

In the same direction, the Araxi concept – a socializing space designed to promote well-being and connection – represents a real revolution in exclusive comfort. More than just an eating or waiting area, Araxi invites people to meet and exchange. Its ambience combines sofas, tables and counters with high stools, creating a versatile and welcoming setting.

With a decor that values noble Brazilian materials and a design curation that celebrates local culture, Araxi reflects the contemporary desire for authenticity and belonging. Like Banco Nu and Alcôve Nu, it illustrates how the union of technology, design and human experience can transform the spaces we inhabit.

This is the essence of the Exclusive Comfort Revolution: where every detail is designed to provide not just comfort, but a meaningful experience – capable of captivating, connecting and transforming the ordinary into the extraordinary.

A socializing space designed to promote well-being and connection

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